Jamie Harris is a young woman that works giving original names to different products. She has a promiscuous life, with affairs with "Mr. Wrongs", differently of her sister that has a steady relationship with her boyfriend. Jamie misses her mother, who committed suicide when she was a child, and her father blames himself for the death of his wife. When Jamie dates her former professor John, for whom she had a crush, she believes she found her prince charming. Meanwhile she meets Mick, the host of a TV show, and they become friends. When John ends his relationship with Jamie, she decides to be celibate for three months, and she becomes closer to Mick. After some wrong decisions, Jamie finally commits with her true love.